SYAHPUTRO, Pringgo; MASNITA, Yolanda. ACHIEVING HALAL BRAND EQUITY USING SOCIAL EXCHANGE THEORY TO COMPETE IN THE HALAL FOOD INDUSTRY. Ecosia International Conference, [S. l.], p. 14–23, 2022. DOI: 10.32815/ecosia.vi.4. Disponível em: https://conference.asia.ac.id/index.php/ecosia/article/view/4. Acesso em: 29 sep. 2024.